BEAUTY: L’Oréal Paris x Balmain collection now on Zalora Singapore

This was one of the makeup collaborations I had been highly anticipating. Balmain has been on an up-rise since Olivier Rousteing started at the helm of the brand.

It started with the first collaboration with H&M (did anyone get their hands on that? I sorely missed it) and now Balmain Paris has collaborated with L’Oreal Paris to design a capsule collection for their Colour Riche line. He’s created 12 new colours and designed a sleek packaging inspired by different stones and “tribes”.

The collection was launched at Paris Fashion Week, but it is finally here on Singapore shores! I got to preview the collection yesterday thanks to an invite from Zalora Singapore and L’Oreal Paris.

The Couture collection comes in a sleek onyx black case with gold trimming and gold Balmain words across the cap and is easily the most wearable of the 3 tribes with pinks and reds. Here are the swatches of theL’Oreal Paris x Balmain Couture lipsticks.

L’Oreal Paris x Balmain Couture collection swatches:
💄 Domination – bold red<<<<
eration – grape purple (warm undertones)Confidence – nude champagne with gold glitter<<<
ession – warm peach

From the press release, the capsule collection of 12 matte lipstick shades is meant to “suit every kind of colour and continent and culture”, and conveys the idea of “beauty in diversity and female empowerment”.

Rousteing has categorized the 12 shades into 3 tribes – Couture, Rock and Glamazon / Safari identifiable by their marbled casing inspired by natural stones like onyx, lapis lazuli and malachite.

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Valerie Lim Written by:

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